Writing effectively for online media and social networks is an evolving art. As print becomes redundant, social media emerges to fill the gap with its short form communication style that is meant to engage non-readers. There are numerous articles with tips on writing for the web and writing-guides and rules for individual platforms like Twitter and Blogs. But there is definite dearth of information on the actual process of writing:
OK, so you have set up a Twitter account. What next? What should you talk about 4 times a day? What language and style should you use? Where do you get the ideas?
Instant messaging. Twittering. Facebook updates, Blog posts, all provide social platforms for businesses to communicate with their customers in a more informal environment while effectively promoting their cause. For the social media writer it can be an onerous task to consistently deliver such effective messages in a conversational style. Here are some tips on making the process a little easier.