Social Media's Shocking Statistics

With 500 Million + people on Facebook and an estimated 280,000,000 Twitter accounts, there is no doubt that social media is eye opening… shockingly so. The significance of social media for businesses is equally big. Expanding your brand’s potential reach via Facebook, Twitter, YouTube and more has become the holy grail of marketing. (more…)

Diane Rayfield 3

5 Symptoms of Social Media Couch Potato Syndrome

A recently exposed syndrome, social media couch potato (SMCP), has become more prevalent and widespread among businesses that have recently adopted social media platforms. They are soon struck with the fact that social media marketing takes strategy, planning, resources, content, time and…more time. They become overwhelmed, haven’t planned properly, don’t have the strategies or resources in place to execute and the results are…social media couch potato syndrome.

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Listen:

Before you can engage with your customers, and a world of potential ones, you need to listen. Harp Social will uncover real-time, relevant, impactful conversations through our proprietary mix of monitoring tools.

Evaluate:

Harp provides daily conversation analysis, tagging and tracking of the relevant conversations.

Engage:

Create active dialog with customers or potential customers on Twitter, Facebook and blog comments.